By Ben Davis, Artnet News, December 28, 2017
An Art-Social Media RomanceMatt Spicer’s film Ingrid Goes West will stand as a time capsule of the balance of cultural forces in 2017. It tells the story of sad-sack Instagram stalker Ingrid (Aubrey Plaza) and her obsession with fauxhemian LA lifestyle influencer Taylor (Elizabeth Olsen). Taylor’s husband Ezra (Wyatt Russell) is an artist who makes awful (but credible) social-media-inspired paintings: found canvasses with meme-ish slogans scrawled on them, including a herd of galloping stallions superimposed with the word “SQUADGOALS.”
What’s interesting is the complementary relationship between the Ezra-Taylor couple’s creative personae. Taylor, it is revealed, isn’t genuinely into the intellectual props that she studs her Instagram life with: Joan Didion, Norman Mailer, etc. Those, we learn, are Ezra’s tastes. She has simply appropriated them for their hipster cachet.